TINGKAT KEPUASAN MASYARAKAT TERHADAP PEMBELIAN TIKET KERETA API SECARA ONLINE

  • Andi Saryoko (1*) STMIK Nusa Mandiri Jakarta

  • (*) Corresponding Author
Keywords: Degree Of Satisfaction Of The Public, Purchase Of A Train Ticket, Online

Abstract

Needs transportation services is a mirror of the kebutuhaan society, the increasing level of activity of the community then the mobility of community activities will be higher and further will require a pattern of improvement in the field of transportation. The train is one of the modes of land transport which has many advantages when compared to other modes of transport types. Current ticket purchases can be made online. Many web services that provide online ticket purchases in particular the train ticket. In making a purchase online train ticket especially on pages http://URwww.tiket.kereta-api.co.id will be the author of the analysis to find out the extent of the level of satisfaction of the community in making a purchase the train ticket online by making a purchase on http://URwww.tiket.kereta-api.co.id. In the context of the variable quality of service measurement, Parasuraman, Zeithaml and Berry (1988) identified five dimensions measure the quality of service that is reliability (reliability), responsiveness (responsiveness), Assurance (assurance), Tangibles (direct evidence), and Empathy (empathy). Thus the party service providers should be able to give full attention on service quality (SERVQUAL).

References

Haksik Lee, Yongki Lee dan Dongkeun Yoo, The Determinants of Perceived Service quality and Its Relationship with Satisfaction, Journal of Service Marketing, Vol,14 No.3, 2000.
http://www.bps.go.id/LinkTabelStatis/view/id/1417 http://www.kereta-api.co.id
Kusumawardani, dian prakasiwi, Poerwanto, dan Iswono, Sugeng. Customers Satisfaction Analisys On Quality Service Of Sritanjung Economy AC Class PT. Kereta Api Indonesia (Persero). Artikel Ilmiah Hasil Penelitian Mahasiswa 2013, I (1). Universitas Jember
L. Jean harrison-Walker, Service quality in the Hair Industry Salon, Journal of Business Diciplines, Indiana University Southeast, Vol.1, 2000
Parasuraman, et al. (1998). Service quality: A mulitiple item scale for measuring consumer perception of service quality
Saryoko, Andi. (2014) “The Reform Model and New Challenges For Global Information Society Preface“.International Seminar of Information Tecnology ( ISIT ). Jakarta
Sujalwo et.al (2008). Servqual Sebagai Salah Satu Alat Ukur Kualitas Pelayanan Masjid Al-Amin Metuk Kidul Klaten, Jurnal Teknik Industri, Vol .11, No. 1, Maret 2008: 32 – 44
Sujatmiko, et.al., Upaya Peningkatan Pelayanan Terhadap Kepuasan Mahasiswa Berdasarkan Hasil Analisi Metode SERVQUAL dan Regresi Linier Berganda, JEMIS VOL. 1 NO. 1 TAHUN 2013 ISSN 2338-3925
Thomas P Van Dyke dan Leon A. Kappleman, Department of Management College of Business and Economics University of Nevada, Las Vegas,Cautions on the ASSESS the Quality of Information Systems Services., Journal of Decisions Sciences, Vol. 30 No.3, 1999.
Zeithaml, Valarie A., Leonard L. Berry, and A. Parasuraman. (1985). Problem and Strategis in Services in Strategis in Services Marketing. Journal of Marketing, April. pp.35-48.
Published
2016-08-10
Article Metrics

Abstract viewed = 124 times
PDF downloaded = 112 times