CUSTOMER RELATIONSHIP MANAGEMENT (CRM) BERBASIS WEB UNTUK MENINGKATKAN DAYA SAING TOKO ONLINE

  • Ishak Kholil (1*) Sistem Informasi STMIK Nusa Mandiri

  • (*) Corresponding Author
Keywords: Customer Relationship Management, Online Shoping, CRM, Daya Saing

Abstract

Customer Relationship Management (CRM) is a thorough business strategy of a company that enables the company to effectively manage relationships with customers. relationships with CRM information technology is very important because, without good information technology capabilities in managing information within the organization, CRM will be paralyzed and has no meaning. A synergy of these two things is needed what today's technology era. To generate a reliable performance of the organization much-needed implementation of both.

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Author Biography

Ishak Kholil, Sistem Informasi STMIK Nusa Mandiri

Ishak Kholil, M.Kom. Lahir di Purbalingga, 13 Juli 1977. Pendidikan : Diploma 3 AMIK BSI Jakarta , Strata 1 STMIK
Kuwera, Strata 2 Pasca Sarjana STMIK Nusa Mandiri. Bergabung dengan BSI sejak tahun 2001 diawali dengan
menjadi Instruktur Lab Dikampus Fatmawati, mengajar dibidang Manajemen informatika dengan spesialisasi mata kuliah APSI dan Struktur Data. Beberapa tulisannya dalam bentuk Jurnal pernah dipublikasikan diantaranyadi Jurnal Paradigma Dan Widya Cipta.

References

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Published
2017-03-15
How to Cite
Kholil, I. (2017). CUSTOMER RELATIONSHIP MANAGEMENT (CRM) BERBASIS WEB UNTUK MENINGKATKAN DAYA SAING TOKO ONLINE. Jurnal Pilar Nusa Mandiri, 13(1), 43-48. https://doi.org/10.33480/pilar.v13i1.145
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